I'm a Senior UX/UI Designer skilled in crafting user-friendly and visually pleasing products. I love drawing and storytelling too.

Featured projects

GD Report Store

UX audit, UX recommendation and Concept designs.

ParknShop Checkout Flow Revamp

Usability test, insights and UX improvement.

Design System Creation

Reusable components and documentation.

BodyBot

Concept design, AI, mascot design and trendy UI elements.

 

Testimonial

Though often a quieter voice in the room, Edna has an unshakable confidence and drive to continually deliver for our clients, support the team around her and develop herself to be the best she can be. No matter what she is tasked with, she goes at it with heart and soul and will always push to design what she believes is the best fit for the product and its end user. Even when she isn’t 100% sure of the best route forward, she takes the time to method cally research into what is needed and how she might approach it. She never lets us down.

This year she has gone above and beyond, stepping into a new, more senior role. She has embraced training opportunities and is always keen to share what she has learnt and how she might apply it. She takes a keen interest in the work produced by the rest of the UX team, and is always happy to help. She cares deeply about the people around her, and works hard to enable everyone to be the best that they can be.

Outside of Digital she supports both the 2D and Graphics teams, offering up her incredible artistic abilities for storyboards, pitches, and concepts, giving us great tools and ideas to take to the client and wow them into awarding us the work! She works away diligently without complaint, whilst also keeping one eye on both the commercials and the impact her decisions have on other teams (such as making a change which creates more work for the developers).

Beyond this, her kind, friendly, approachable personality makes her a joy to work with, and it is nothing short of a pleasure to have her as part of the team. When Edna is on the case, anything truly is possible. *mic drop*
— Nomination to Team Member of the Year
 

About me

I have a passion for designing products with high usability and accessibility to make everyone's life easier.

Know more about me